{"id":8095,"date":"2025-01-20T18:22:21","date_gmt":"2025-01-20T18:22:21","guid":{"rendered":"https:\/\/www.ecommeerkat.com\/?page_id=8095"},"modified":"2025-01-21T14:57:48","modified_gmt":"2025-01-21T14:57:48","slug":"electrical-distributor","status":"publish","type":"page","link":"https:\/\/www.ecommeerkat.com\/index.php\/case-study\/electrical-distributor\/","title":{"rendered":"Electricals Distributor"},"content":{"rendered":"\t\t
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“Electricals Distributor”<\/strong><\/p>

– Case Study –<\/strong><\/h3>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
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\u00a0<\/p>

The Client: <\/strong><\/p>

Electricals Distributor client is a well-established retailer with over 20 years of experience in the industry. Specializing in the distribution of high-quality electrical products, they have built a strong market presence and a reputation for reliability and expertise. Their extensive product range serves both individual consumers and businesses, making them a go-to supplier in the competitive electrical market.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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The Challenge:<\/strong><\/p>

With a limited online presence, the client turned to our expertise to expand their visibility and grow their marketplace sales. At the time, they had only a small selection of SKUs listed on Amazon and eBay, generating approximately \u00a34,000 per month in revenue. Their primary objective was to strengthen their marketplace strategy, improve product listings count, and implement growth-driven solutions to increase both visibility and sales.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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The Solution:<\/strong><\/p>

We conducted a detailed analysis of the client\u2019s technical integration and identified the most cost-effective solution to efficiently manage their catalog of over 5,000 SKUs. This led us to implement a simplified integration process, ensuring better scalability and ease of management.<\/p>

To improve marketplace operations, we facilitated the transition from their existing setup to Selro, enabling a more seamless and effective catalog integration. Additionally, we supported the client in expanding their marketplace reach by integrating and launching OnBuy and B&Q, while also significantly increasing the number of SKUs listed on Amazon and eBay.<\/p>

A key focus of our strategy was pricing optimization. We restructured the pricing approach to make the client more competitive across marketplaces while maintaining profitability. The client was already using Informed Repricer, so we configured a new strategy and continued to refine and maintain it over time to ensure sustained success.<\/p>

On Amazon, we identified product opportunities by analyzing margins and selecting SKUs best suited for Fulfilled by Amazon (FBA). We then enabled FBA for products that were both competitive and profitable, ensuring greater visibility and increased sales. Through careful evaluation, we established a refined list of products that aligned with our strategy, maximizing performance and profitability on the platform.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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The Results: <\/strong><\/p>

We successfully helped the client transition to a new integration system, allowing them to manage their 5,000+ SKU catalog from a single, easy-to-use dashboard. This made it simpler to adjust pricing, manage product feeds, and process orders, improving efficiency and reducing time spent on manual tasks.<\/p>

As part of our expansion plan, we launched the client on B&Q and OnBuy, adding new sales channels that increased marketplace visibility and brought in additional revenue. This helped them reach more customers and grow their overall sales.<\/p>

We also optimized the pricing strategy, ensuring the client remained competitive while maintaining profitability. By fine-tuning their pricing setup, we helped them improve sales and product visibility across all marketplaces.<\/p>

The biggest success came from Amazon, where we carefully selected profitable and competitive FBA products to boost performance. This approach helped increase Amazon sales by 5X within just six months, delivering a major breakthrough in their growth.<\/p>

Overall, our strategies helped the client grow from \u00a34,000 per month to a steady \u00a325,000 per month within six months, setting them up for continued success in online marketplaces.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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\n\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\tBook a Consultancy Call Now<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"

“Electricals Distributor” – Case Study – \u00a0 The Client: Electricals Distributor client is a well-established retailer with over 20 years of experience in the industry. Specializing in the distribution of high-quality electrical products, they have built a strong market presence and a reputation for reliability and expertise. Their extensive product range serves both individual consumers…<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":7436,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"elementor_header_footer","meta":{"content-type":"","_themeisle_gutenberg_block_has_review":false,"footnotes":""},"class_list":["post-8095","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/www.ecommeerkat.com\/index.php\/wp-json\/wp\/v2\/pages\/8095","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.ecommeerkat.com\/index.php\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.ecommeerkat.com\/index.php\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.ecommeerkat.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.ecommeerkat.com\/index.php\/wp-json\/wp\/v2\/comments?post=8095"}],"version-history":[{"count":26,"href":"https:\/\/www.ecommeerkat.com\/index.php\/wp-json\/wp\/v2\/pages\/8095\/revisions"}],"predecessor-version":[{"id":8180,"href":"https:\/\/www.ecommeerkat.com\/index.php\/wp-json\/wp\/v2\/pages\/8095\/revisions\/8180"}],"up":[{"embeddable":true,"href":"https:\/\/www.ecommeerkat.com\/index.php\/wp-json\/wp\/v2\/pages\/7436"}],"wp:attachment":[{"href":"https:\/\/www.ecommeerkat.com\/index.php\/wp-json\/wp\/v2\/media?parent=8095"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}